The Magic Has Landed: Disney Parks Merchandise Launches at Selfridges!
Hold onto your Mickey ears, folks! We recently shared the news about Disney’s collaboration with Selfridges, that amazing British luxury department store, but the good times don’t stop there. Disney Store has officially launched a retail destination right inside Selfridges London! And get this: it’s jam-packed with global Disney Parks merchandise that’s never been offered outside of the parks before! I know, right? It’s a huge deal.
This isn’t just a tiny pop-up, either. We’re talking about an unprecedented moment for Disney Parks merch, bringing the magic straight to the heart of Selfridges London’s Oxford Street store. Whether you’re hunting for a soft plush, a gorgeous keepsake treasure, or something else entirely, you’ll be able to shop collections from Walt Disney World Resort, Disneyland Resort, Disneyland Paris, Shanghai Disney Resort, and Tokyo Disney Resort! And don’t panic if you can’t make it to London; a selection of these must-have items will also be available online at DisneyStore.co.uk and globally at www.selfridges.com. It’s never been easier to get your hands on a piece of the parks!
Related – The Cutest Merch Is Here from Disney Store Japan and China!
What Treasures Await You?
So, what kind of goodies can you expect to find inside the Disney Store at Selfridges? Get ready for some serious shopping!
Starting October 2, you can celebrate 70 years of Happy with Disneyland Resort! Look out for special anniversary items like collectible pins and create-your-own headbands. You can also snag some highlights from Walt Disney World Resort, like pieces from the Parks Life merchandise collection and adorable Loungefly bags. And with the holidays around the corner, you’ll definitely want to check out the assortment of ornaments!
If you love European charm, you’ll be thrilled to find limited-edition Parisian collectibles, including pins and seasonal gifts, straight from Disneyland Paris. For unique finds, discover magic direct from Shanghai Disney Resort, featuring fan-favorite merchandise and seasonal exclusives.
And finally, the moment many have been waiting for: treasures from Tokyo Disney Resort and Disney Store Japan! Get ready to grab some highly coveted plush and character items, including festive keychains.
Rollout and More Holiday Magic
The London debut just happened on September 22, 2025, but the fun is spreading! A curated selection of the Disney Store collection will roll out to Selfridges Manchester Trafford Centre on September 29, 2025, and then to both Selfridges Manchester Exchange and Selfridges Birmingham Bullring on October 13, 2025.
This fantastic collection is just one part of the bigger Disney and Selfridges “A Most Magical Christmas” collaboration, which celebrates the long, rich history between these two iconic brands. Starting November 6, 2025, you can look forward to an even bigger holiday takeover at select Selfridges locations, featuring more than 60 brand collaborations, 18 beautifully decorated Disney windows, a special edition Selfridges yellow bag, and much, much more! Get ready to shop ’til you drop and make this a truly magical holiday season!
Are you planning to check out the merchandise in person or shop online?
Credit: Disney Parks
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